Mission Sustainability
Building India's first sustainability-first procurement intelligence platform — from zero to launch.
Co-foundedProduct DesignBranding
Overview
The Problem
Procurement teams at mid-to-large enterprises had no reliable way to evaluate the sustainability credentials of their suppliers. ESG data was scattered, unverified, and expensive to audit.
Mission Sustainability set out to change that — building a platform that aggregated, verified, and surfaced supplier sustainability signals in a way procurement teams could actually act on.
Process
Research → System → Ship
We spent the first three months deeply embedded with procurement heads at manufacturing companies. The insight: teams didn't need another dashboard — they needed a decision tool.
That shifted our design from data visualisation to workflow integration. Every UI decision was grounded in a single question: does this reduce the time to a confident sourcing decision?
The insight: teams didn't need another dashboard — they needed a decision tool.
Outcome
Results
Launched to 12 enterprise pilot customers in 2023. Average procurement evaluation time dropped from 3 weeks to 4 days. Platform scored 94/100 on usability testing with procurement managers who had never used the product before.
